SaveSURGE.org - Fighting to save the soda you love SaveSURGE.org - Fighting to save the soda you love SaveSURGE.org - Fighting to save the soda you love
SaveSURGE.org - Fighting to save the soda you love SaveSURGE.org - Fighting to save the soda you love
SaveSURGE.org - Fighting to save the soda you love SaveSURGE.org - Fighting to save the soda you love
SaveSURGE.org - Fighting to save the soda you love
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For the Love of SURGE: Shepard's SURGE Commercials

Shepard's SURGE Commericials
Shepard's SURGE CommercialsSaveSURGE.org Hall of Famer Shepard Ritzen created two, 60-second commercials for SURGE back in his college days at Temple. He recently got them transferred over to DVD and sent a copy over to us to post online for SURGE fans everywhere to enjoy. He did a magnificent job in capturing what SURGE means to him and so many others. He found its spirit, its energy and of course its wonderful fully-loaded citrus taste and he put it all on film.

Below you will find a video in RealVideo format which requires the RealOne Player, available for free at Real.com. The video is optimized for 56k (runs at 34Kbps) dialup connections and also contains a higher quality version for those with faster connections (runs at 50Kbps). Click the icon below to view the video:

View Shepard's SURGE Commercials

Some Quick Facts About the Commercials
Songs used in the the commercials:

  • First commercial: Ned's Atomic Dustbin, off an album 0.522
  • Second Commercial: Lightning Seeds, off an album called Jollification, Why Why Why

Shepard talks about the idea behind the commercials:
The idea for the 2 commercials was a 2 part campaign, one with imagery and text, and the other w/ imagery and sound effects. So the hypothesis was to use them in different markets and identify which worked better, the sounds of drinking the surge, or the dialogue promoting the drink. It was the same campaign, so they look pretty identical & used the same footage .

Thank you Shepard!
I hope that if and when SURGE comes back, they use your commercials!!!!!!!!!!!!!!!!!!!

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